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Add Some Life and Sciences into your CRM

April 26, 2016

If you’re like most life sciences marketers, you’re now swimming (often upstream) in data. It started innocently enough about a decade ago with web analytics data and email campaign metrics, then…

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Insights into New Brand Adoption Using Peer Review Mentions

March 11, 2016

SuperScript® has been a dominant brand in reverse transcription for 15 years now. Over the years, the mighty RT brand has churned out oodles of cDNA for use in a demanding range…

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Market Research vs. Brand Monitoring in Peer Review Journals

March 11, 2016

Scientific journals provide a wealth of insights and useful ammunition that can boost nearly every facet of product development and commercialization processes. Unlike market research, which is based on stated…

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Recent Updates

  • CRISPR Applications Trending and Research Hotbeds
  • Example Research Profile Dashboard: Contact Mapping
  • Inside Contact Mapping Research: A Global View of Top Labs and Authors
  • Add Some Life and Sciences into your CRM
  • Navigating Dashboard Maps

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