Marketers need data bad, not bad data
Citalytics monitors scientific publications to provide our clients not just with good data, but with actionable insights. We sift through complex data sets to identify trends, analyze market share, and listen for brand movement with one goal; to help our clients elevate their businesses.
Buried in public data live invaluable insights that help our clients see new market opportunities, take share from the competition, and give researchers a reason to trust their products.
Our clients come to us looking for data; they leave with strategic swagger and insights that boost their business.
Citalytics’ origins date back to 2009, when two ex-colleagues joined forces to help companies listen to the peer review system. Pete was managing a content marketing publishing business where it was next to impossible to monitor his clients’ presence in scientific journals. Brad was running an analysis team for a contract research organization and writing custom code as a hobby. The two connected and have been helping companies boost their strategic and tactical marketing efforts ever since.